Week 20
May 17, 2020
Pricing
Your pricing page might be distracting your leads from becoming customers. How can we make this experience better?
Here a few things to keep in mind when designing a pricing page:
- List your prices
- Add the features available at each price point
- Include testimonials and/or recognizable logos
- Highlight the plan you really want people to buy
- Show off your free trial if you have one
- Add some security logos and/or a money-back guarantee
- Here’s Grammarly’s upgrade page:
Design a pricing page for an app or service - have fun!